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I Can See! Coastal Vision 3000?
By Troy Steuwer | May 14, 2008
Good afternoon everyone!
Today, a couple of team members and I were at our local Bay County Association of REALTORS(r) membership meeting and were treated to a nice presentation called the “Coastal Vision 3000″ which is our regions new “singular vision.” Basically, it’s a new advertising campaign to bring in more visitors to northwest Florida.
The brand, called The Beach™, is designed to create a consistent, branded identity for our region. The goal is to increase national and international awareness for six counties including Bay, Okaloosa, Walton, Gulf, Escambia and Washington. You can watch The Beach™ video here. I was slightly disappointed in the video, and to me it was a bit slow. To me, Panama City Beach is about fun and enthusiasm. It could just be me, but check it out!
I love the idea, hopefully it will pull through!
Troy Steuwer
Office Manager
Miller & Associates Realty
(850) 249-6655
Category: Events |