Pricing It Right

By Joanie Miller | January 7, 2008

How can you make your home stand apart in a “Buyers Market”?

Be sure to price your property competitively from the very beginning. Real Estate studies show that buyer interest is 60% higher in the first 30 days of a listing. If you think, well “I will list it at this price for now and see how the market does” when you eventually lower your price, to the actual market value, you will have lost your interested buyers. Also, if you price your home higher than the market will bear from the beginning, you will be chasing the market at every turn.

Get your home in its best possible condition. In a competitive market, this means more than getting rid of clutter. Repair your home as well as clean it. Touch up your paint, update your landscaping, even replace worn carpeting. Give your property a pre-sale inspection so that there are no surprises when you have a pending contract.

Be open to concessions and incentives. Be creative with owner financing, offer to pay closing costs with a full price offer, consider a lease-purchase and always be willing to compromise.

If you take the time to prepare your self and your property you increase the likelihood of a faster sale and a more satisfactory offer!

Cheers!

Miller & Associates Realty
(850) 249-6655 Office

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